IGUÁ LAB CHALLENGES
Iguá faces the challenge of dealing with high delinquency and evasion of income in the circa 25 cities in which it operates, whether via government concessions or public-private partnerships. Iguá currently has over 20 k delinquent consumers, part of which has limited access to credit. We are looking for solutions to mitigate the delinquency risk and create credit, as well as for automatic payment services. In so doing, we want to avoid service cuts caused by unpaid bills, to continue ensuring customers have access to treated water.
How can we reduce delinquency and cut risks caused by lack of payment?
Approximately 37% of the treated water is lost in distribution, in Brazil, wither because of leakages, frauds or failures in consumption measurement. Such losses are a true source of waste, and also cause financial losses and effects on public supply. The reality of Iguá’s operations is even the more challenging, considering the type and maturity of its systems. Despite investments made to improve the networks, Iguá still faces the challenge of reducing loss indexes in all the cities it services. We are looking for smart processes and systems to both detect and fight leakages and frauds, and to improve consumption measurement and the distribution systems.
How can we fight water loss in distribution systems?
The perception of value of the sanitation service is relatively low. Because underground networks and systems are generally away from the central areas of the cities, consumers seldom perceive the work involved in taking drinking water all the way to faucets and removing waste from households. Services are deemed expensive. For the sake of comparison, all it takes is saying that the amount paid for one liter of bottled mineral water is equal to over 600 liters of treated water. Our challenge is to raise awareness on the value of the sanitation services – in order to do so, we need to better understand and catch the attention of the consumers. We need more efficient channels to increase communication with consumers, receive their opinions and therefore improved decision making for our business.
How can we improve communication and client relationship, in order to value our business?
More than 1,500 people work at Iguá, in five Brazilian states. Our reality is diverse and reflects the country’s characteristics. Our teams are positioned in remote areas in the northeast and in national capitals alike. People working both on field and at offices, with different levels of connectivity. We have pursued innovative and different solutions that ensure effective spread of such matters, in fulfillment of our commitment to implement massive training programs. Contents range from the compliance program, to technical information and management training, among others. We are looking for information technology strategies based on cooperation, mobility and agility.
How can we intensify training and also engage our people?
BRL 1.5 billion are expected to be invested in water supply and sanitation systems in the next five years. Over 100km of networks will be built, including thousands of new connections, in addition to the maintenance program for over 350 k water and sewage connections. We are looking for solutions that increase the efficiency of the sanitation infrastructure, based on the principles of smart cities. Ideas such as system automation, monitoring and optimization of maintenance and services.
How can we render the sanitation infrastructure more efficient?